AFI Partners with Puma: 400 Indian Athletes to Get Access to World-Class Performance Kits and Speed Suits for the First Time

19 May 2024

On Thursday, the Athletics Federation of India (AFI) announced that it has entered into a multi-year partnership with the sports brand Puma. Under this agreement, Puma will provide performance kits, speed suits, and travel gear to approximately 400 Indian athletes competing in track and field, jumps, throws, cross-country running, and marathons at both domestic and international events. As the official kit sponsor, Puma will supply accessories for prominent Indian athletes, including Olympic champion Neeraj Chopra, long jumper Murali Sreeshankar, steeplechaser Parul Chaudhary, athlete Subha Venkatesan, track and field athlete Jyothi Yarraji, race walker Priyanka Goswami, and long jumper Jeswin Aldrin.

This partnership marks the first time Indian athletes will have access to the same speed suits Puma supplies to athletes globally. These speed suits are engineered to enhance freedom of movement, aerodynamics, and speed, thereby allowing athletes to focus exclusively on their performance and improve efficiency.

AFI President Adille Sumariwalla remarked, “Our association with Puma represents a significant milestone for India’s athletes. With their gear, we are not only enhancing the performance of athletes but also creating a culture of excellence within the country’s sporting community.”

Karthik Balagopalan, Managing Director, PUMA India, expressed his enthusiasm for the collaboration, saying, “At Puma, we strongly believe in serving the athletes and helping them realize their full potential with our world class performance products. We are thrilled to partner with the Athletics Federation of India and help our athletes perform at the highest levels in various sporting disciplines across the globe. Together with Athletics Federation of India, we will accelerate this transformative journey in Indian athletics.”